AscendRural Accelerator
Empowering technology companies to succeed in rural markets
We accelerate innovations and technology that measurably improve health outcomes, well-being, and quality of life in rural places. Our four-week, cohort-based program equips startups and technology companies with the insights, mentorship, and partnerships needed to succeed in rural markets.
How we work
Accelerator: 4-week, cohort-based program for high-potential solutions
Paid pilot opportunities: Real-world pilot opportunities post-accelerator with rural providers, EMS, public agencies, community organizations, and more
Capital & capacity: Potential for pilot funding support and connections to follow-on funders; hands-on support for evidence generation, ROI analysis and reimbursement, and rural adoption
Now Open: apply to the Senior Care Accelerator
AscendRural is seeking impactful products and solutions to address some of the most critical challenges facing rural senior care. We’re looking for forward-thinking technologies that help:
Strengthen care systems and workforce capacity
Enable social connection and engagement
Support daily living, safety, and aging at home
Why join AscendRural Accelerator?
Potential rural pilot site(s) via our Pilot Matching Program
Subject matter expert advisors specific to your use case
Impact evaluation & ROI strategic support from industry and academic leaders
Storytelling & trust-building for rural adoption
Demo Day with funders, health systems, and rural coalitions
Results from past cohorts
100% of participants said they felt more rural ready
80% of companies said the Accelerator “extremely” or “significantly improved” their understanding of rural communities, their value proposition positioning, and go-to-market strategy.
100% found participation in the accelerator valuable.
Net Promoter Score: 80%
Expert Mentorship That Drives Results
Each company is paired with mentors who blend startup savvy and rural insights —helping technology companies refine their value proposition and product-market fit.
100% of participating technology companies indicated that the mentorship they received was “extremely” or “significantly valuable”.
87.5% of mentors said companies were more rural ready after the program.
80% of companies received mentor recommendations to proceed to a pilot.
87.5% of mentors were “extremely” or “significantly confident” in participants’ ability to succeed in rural markets.
Actionable Learning and Real Connections
The accelerator blends tailored rural programming, expert feedback through practice pitches, and an in-person experience to deepen understanding of rural communities.
All participants rated the practice pitches and feedback sessions as “extremely” or “significantly valuable.”
Participating companies indicated that the in-person event enhanced connection and understanding of the local region, and validated or challenged their assumptions.
Stay Connected to Future Accelerator Opportunities
Not eligible for this pilot but interested in future opportunities? Subscribe to our updates to be the first to know about new programs.